Why I Replaced Google With ChatGPT (And You Should Too)

Last Updated on June 28, 2025 by Eric Cantu

Most people still use Google by default. I get it. It’s familiar, it’s fast, and we’ve all been trained to just type in a question and skim through the results. But here’s the thing. Google gives you links. ChatGPT gives you answers.

Not just any answers either. Your answers. Answers that match the way you think, work, and create. Once I realized that, there was no going back.

This article dives into how I actually use ChatGPT daily to run my content business. and how it’s become way more than a shortcut. It’s become my assistant, my strategist, and my creative sounding board all in one. Below you’ll find the video where I walk through my workflow, but this post goes deeper. Way deeper.

Is ChatGPT Better Than Google for Creators?

For content creators, ChatGPT isn’t just better than Google: it’s smarter. It learns how you work, remembers your style, and gives full, personalized workflows instead of scattered search results.

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TL;DR: Who Wins in ChatGPT vs Google?

• ChatGPT adapts to how I work, Google doesn’t. ChatGPT tailors its responses to my style, tone, and content flow so I’m not starting from scratch every time.
• ChatGPT remembers what matters. From my brand colors to my workflow structure, it holds onto the details that make my process faster.
• ChatGPT saves hours every week. I get full blog outlines, video scripts, and tweet threads in my voice, no piecing together search results.
• ChatGPT helps me build momentum. Instead of scattered research, I get personalized systems that compound with every piece of content I create.
• ChatGPT collaborates like a team member. This isn’t just a tool, it thinks with me, helps me improve, and grows alongside my business.

How I Use ChatGPT to Replace Google in My Workflow

Here’s the truth: Google is great at handing you a list of links. But if you’re trying to create something. a blog post, a YouTube script, a tweet thread, a full-on funnel. that list of links still requires you to piece everything together. You’re still the one doing the thinking, comparing, organizing, translating.

ChatGPT doesn’t work like that. I type in a prompt and get something that already sounds like me. And that’s just the start.

I’ve asked it things like:

• “What are my two brand colors again?” It answered with my exact hex codes, and told me what I typically use each one for.
• “What’s my next step after publishing a blog post?” and it didn’t just give me some generic checklist. it walked me through my own system: Quick Read, video script, YouTube post, tweet thread, carousel idea, internal links, and so on.

But I’ve gone even further with it.

These days, I’ll say:

• “Build a rough content calendar for next week based on the topics I’ve already published.”
• “What topics haven’t I covered yet that would complement my last three posts?”
• “Write an intro hook that matches my tone and references my fire shift.”
• “Give me 3 Instagram carousel ideas using my latest Quick Read article.”

It’s not about replacing creativity. I still choose the direction. But ChatGPT helps me get there in half the time without sacrificing my voice.

It Doesn’t Just Respond: It Remembers

This is where people start to raise an eyebrow. “Wait. it remembers you?” Yep.

ChatGPT knows I’m a firefighter on a 24/48 shift. It remembers my mostly pescatarian diet, that Guinness was my dog THE BEST DOG IN THE WORLD AND I MISS HIM EVERY DAY, and that I use Quick Reads to build YouTube scripts. (Ok, so I’m kind of giving up on the Quick Reads subdomain cuz I just don’t feel like I need it, but that’s neither here nor there).

And when I ask it for help, it doesn’t ask me to reintroduce myself every time. it picks up right where we left off. The more I interact with it, the better it gets at helping me think through what I’m building. That’s the difference.

When I’m scripting a video, it’ll automatically apply the same tone, sentence rhythm, and CTA style I use without me prompting it. When I ask it to help with a tweet thread, it suggests angles based on what I’ve already said in the video.

It’s like having that star team member who actually listens, remembers your quirks, and makes helpful suggestions without stepping on your toes.

I’ve also had it:

• Rework older scripts into updated, tighter formats that match how I speak now
• Help brainstorm ideas for new toolkits and bonuses for my lead magnets
• Remind me about posts I should link to or topics I should revisit

From content prompts to publishing workflows, I’ve built out full systems using GPT. Wanna learn how to do that? I broke it all down in detail right here.

And see, Google can’t do that. Google can’t learn you.

How ChatGPT Became the Backbone of My Content Workflow

This is where things get really exciting. Because once you realize ChatGPT isn’t just for answering questions but for helping you build your system, everything clicks.

Here’s what I mean:

• I start with a rough idea (from a video, an article, or even a tweet)
• ChatGPT helps me shape it into a blog outline, a YouTube script, or both
• From there, it creates the Quick Read summary and teaser tweets (I sure am mentioning Quick Reads a lot for something I’m about to ditch right?)
• Then I generate a pinned comment, YouTube description, and CTA language
• It even tracks what articles I’ve internally linked to recently so I’m not repeating the same few again and again

And this is all just with a few prompts. It remembers my format: video first, article second. It knows my structure: answer paragraph, TOC, embedded video, full H2 breakdown, TL;DR before Final Thoughts.

And when you start combining it with top AI tools for content creation, it’s like having a full production crew behind you.

I’m not having to make new decisions every time. I’m building momentum.

And now, when I’m planning out a week’s worth of content, I’m not working from scratch. I’m doubling down on what already works with a helper that doesn’t forget what I said last week.

It’s part of a bigger shift happening in how creators work, and this deep dive into how generative AI is transforming creative work shows exactly why that matters.

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Final Thoughts

For content creation, for workflow, for strategy. ChatGPT gets me. Google never did. When I’m working, I don’t want to search. I want to build. And this thing helps me build faster, cleaner, and more aligned with how I work. Once you get a taste of that, it’s tough to go back.

Frequently Asked Questions

Is ChatGPT better than Google for content creators?
Yes. Especially if you’re building systems, creating content at scale, or want tools that actually adapt to you instead of giving you scattered results.

Can ChatGPT remember past prompts and preferences?
Yes, if you’ve enabled memory. It remembers tone, structure, workflows, and even things like content formats and branding preferences.

What can I use ChatGPT for in my content business?
Everything from idea generation to full content calendars. I use it for blog posts, YouTube scripts, tweets, affiliate structure planning, toolkits, Quick Reads. and more every week.

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