There is a simple fact you should be aware of if you’re a blogger: Your audience loves video. The convenience of clicking play and sitting back to learn something new is why it’s the preferred way to take in new information. Do you know how to embed YouTube video in a website? Don’t worry. It’s very, very simple.
Here’s why you need this as a blogger. Most people are visual learners and are instantly drawn to video. Embedding a simple video into your content keeps eyes on your page longer. It’s one of the best ways to improve bounce rate. When your audience clicks play on a video they become instantly engaged. They are much more likely to click around the rest of your website to see what else you have. No matter what niche your online business is in, understanding how to embed YouTube video in a website is a key element towards creating the best user experience possible for your audience.
In this post (with video), I’m going to show you how to embed YouTube video in WordPress. No matter how little experience you have building a website, this is a simple process anyone can learn. This is huge when it comes to not only building traffic, but building traffic that converts.
How To Embed YouTube Video in a Website
Watch the short video tutorial below and follow its easy steps to learn how to embed YouTube video into your website. Once you learn this process, you’ll be embedding videos into your posts in no time and your audience will be thanking you.
What Does it Mean to Embed a Video in a Website?
Up to this point, you may have simply been creating external links when you wanted to share video. Internal and external links are great ways to connect your audience with other resources. However, creating an external link to a video on YouTube takes your reader away from your site.
When you embed a video, you place the video itself right into your content. Not only does this look very professional, but your reader doesn’t have to leave or open a new window. This keeps your audience on your internet real estate longer, and this is always a good thing.
4 Easy Steps to Embedding a YouTube Video into WordPress
YouTube makes it very easy to embed video into your WordPress blog post. Whether it’s a video of your own, or a video published by someone else, the steps are the same. The great thing about YouTube is that almost all of it’s videos are available for sharing. This means that if you can see the embed code, then you can embed it into your website.
Step 1: Find the Video You’d Like to Embed
Almost 5 billion videos are watched on YouTube every single day! This means you can type in just about anything into that YouTube search bar and chances are you’ll find a video that suits you.
If you prefer to embed videos that you yourself have published, that’s a great option too. Screencasting has become a very popular way to create instructional videos so your audience can watch your computer screen while you narrate. I use ScreenFlow to create the videos I embed into my posts. It’s easy to use, has plenty of features, and I highly recommend it.
Once you’ve found a video you’d like to embed, click on its “share” button below the video and some options will open.
Step 2: Click on “Embed” to Get Your Embed Code
When you see “Embed”, this means you can share this video. You don’t have to ask for permission from the video’s author to share it. Click on “Embed” and a window similar to the one below will open.
This is for a very popular video I uploaded to my YouTube channel. In this video I review the training platform I used to build and grow my online business. This video has gotten almost 11k views as of the time of this article’s publishing. That’s the power of video guys! Utilize it!
If building a blog or website that brings in consistent revenue is something you’re interested in, I highly recommend this platform over all others. I’ve had nothing but positives from it and it’s worth checking out. Click the link at the end of this article so you can create your own FREE starter account and check out this training platform for yourself.
Step 3: Copy the Embed Code
You’ll see the embed code at the top right of that window. It’s as simple as copy and paste. Check or uncheck the embed options to tailor the video to your liking. As you modify it, the code will also update. Click on the copy button at the bottom right, and this embed code will be copied to your clipboard, ready for the next step.
Step 4: Paste the Embed Code into your Website
For the last and final step, all you’ll have to do is go into the text editor of your post and paste this code where you’d like the video to appear. I like to add the center tags before and after the embed code so the video is centered on the page.
You can now say you know how to embed YouTube video in a website!
Summary
Video is a great tool to have in your tool belt. It’s a great way to increase engagement with your content, and it’s a great way to learn new concepts. I hope the video I used in this article helped you better understand how to embed YouTube videos.
If you’re interested in more training that will help you learn how to build your own online business, click here to watch the video I referenced earlier in the sample above as part of my detailed review. I think you’ll really enjoy what you see. You can also click the link below to see more details and create your free starter account to check it all out for yourself.
Go through my link and you’ll get me as your personal support coach. I’m always available and I’ll be happy to help you in every way I can to have the same success I’ve had. Being your own boss in online business can be your reality.
Feedback
Understanding how to embed YouTube video in a website will help build your site into an authority over time. Want to optimize your own YouTube videos so they rank high and get tons of traffic and views? Check out these YouTube SEO marketing strategies so your videos get the traffic they deserve.
What questions do you have for me? Are you going to put this new skill to practice with your next post? Do you have questions about building a business online that brings consistent monthly revenue? Ask away in the comments section below.
Embed one of my videos into a post of yours and show off your new skill! I’d love to see it! Leave your link below to your post with any of my videos embedded in it and I’ll show some love on your article and give you a high five!
As always, if you enjoyed this article, please share it to your social networks. Now go embed some videos!
Thanks for sharing this valuable information. It really helped me.
Always glad to help! Thanks for the comment!
Great advice! I’ve been having some trouble embedding Vimeo videos, and YouTube seems much more intuitive and practical for this purpose. On a side note, I watched the video of your Wealthy Affiliate review – is this a program that you’ve used yourself with any success to make money from home?
Thanks!
Vimeo is great for embedding video as well, and the process is pretty similar, however the spectrum of topics Vimeo videos cover is nowhere near as expansive as that of YouTube. And yes, the platform I link to at the end of this article is Wealthy Affiliate, and I’ve had nothing but positives from it. If this type of training is something you’d be interested in trying, I highly recommend creating your own free starter account through my link above and you’ll get me personally as your support coach 🙂 Thanks for the comment.
Hi Eric,
This post is really helpful. I’m gonna try embedding a video to increase my traffic. I have been planning to embed a Youtube video to my posts but I thought it’s complicated, so I kept on procrastinating. Your video made it look so easy, I hope I’ll be able to follow your training to the letter.
Thanks a lot.
Marita
I’m really glad I was able to help, Marita! Thanks for the comment!
Hey Eric,
Helpful article! I got a lot of newbie bloggers asking me the same thing – How to embed videos and I keep telling them one by one on how to do. I’ll just show this video next time.
Out of curiosity, will there be a case whereby the video owner won’t be comfortable with people sharing his video?
Feel free to share this video 🙂 I appreciate the support! In fact, embed away! And to answer your question, if you’re able to see the embed code and share buttons for a video you’d like to use, then that means the video owner is totally cool with it being shared. That’s what’s great about YouTube. Thanks for the comment and for the support!
I’ve not created any videos for my site yet. Just curious, what do you use to record your videos? Yes, I agree that video is a great tool to create engagement with our content and it does help a lot with ranking. Thanks for sharing the video!
Thank you for the comment 🙂 As I mention in the article above, I use ScreenFlow. It’s great!
I learn something new everyday! I have just been sharing a youtube video, but then I have no control over size, or anything. I am going to go back and redo some posts, using the embed option. So glad I found this information, thanks!
Really glad this post helped you out 🙂 I think it will make a big difference for you with bounce rate and any time you can keep your reader’s eyes on your page longer, it’s a good thing! Thanks for the comment!
Hey, Eric was looking for ways to embed videos in my posts. I glad I stumbled upon your site. Thank you.
I always shy away from making videos but the article makes me think a lot about it. Now, you have made it very easy for me how to embed YouTube videos in my posts.
Thank again for sharing your insights, and plan to check in and see where you go next.
Thanks so much for the comment. I’m really glad this has helped out, and if you’re looking for more insights, I’m only echoing the training I’ve received through the platform I link to above. It’s the best! Thanks again!
Hi Eric,
Been a big fan of video for a while now and I thoroughly endorse your views. Loved the video you used. Really easy to follow instructions on how to embed. Videos are so important now on social media to get people interested. So much other ‘stuff’ that gets posted but yes people love video.
Definitely a skill to know – how to embed a Youtube video in a website. Great work mate 🙂
Kev
Thank you so much for the kind words, Kev! I really appreciate your continued support. Thanks, man!
Hi Eric!
Great advise which I will follow. Can you please explain though again what is the difference with Embed your video or just use the link? On my wordpress platform, I use Elementor and drag a video component where I only have to put the link. So I would love for you to explain to me what is the difference between this and Embed…
Thank heaps!
Hi! Great question. There are some plugins that you can add to your WordPress site that allow for drag and drop capabilities when you’re creating a post. In this case, it sounds like Elementor is automatically embedding the video into your post for you by you simply identifying it with its link 🙂 The great thing is that if you ever decide to remove this plugin or need to embed a youtube video manually, you can see just how easy it is using these 4 steps mentioned in the article. Thanks for the question!
Hi Eric, It took me forever to figure out how to embed a video in the post. I wish I had seen your post here first! You explain step-by-step in a simple manner to make it easy to follow. Much appreciated! I know there are many viewers who will appreciate this post (as well as your videos). 🙂
I really appreciate that! Thank you and thanks for the comment!
Great post Eric!,
Thank you for your breaking it down so simply. Now I will know how to insert a video in my posts.
Also thanks for the reminder of the power of personal video and your own YouTube channel.
Wishing you success, John
I really do feel it’s a huge tool that many shy away from for whatever reason. I owe most of my success to the fact that I’ve been able to connect with people via youtube in a way that’s more tangible than through just words on a screen. Definitely an avenue to look into. Thanks for chiming in!
Hi Eric, I have not any videos on my posts and pages because I have not created videos.
But some people recommend it if they add value even if they are not your own videos. For this reason, I am looking to learn how to add them on my posts.
However, I would like to read your opinion about adding other people’s videos on your blog.
There’s nothing wrong with adding relevant videos made by other people off YouTube. Sometimes though, videos from other people will direct viewers to their site instead of keeping eyes on yours. This is why creating your own videos is so powerful. Thanks for the comment! I appreciate it!
Hi Eric. Definitely I will try your tips in my website. I think it will be nice to put how to cook a recipe video in my baby website 😃😃. Thank you for writing this very useful article and look forward to your next tips.
Hey Melani! I think adding a cooking video to your post would be a great idea! Cooking videos are EXTREMELY addictive! And it’s truly the best way to learn how to cook a simple recipe and every foodie (including myself) loves watching videos of food being prepared. I’m glad this was able to help you! Thanks for the comment!
Never realized it was that easy to put a video on my website, I am glad I came across this post because I have plenty of good videos that I want to incorporate into my posts, so thank you.
That’s exactly what I’m doing now. Going back into my old posts and giving them a boost of new life by adding video content to them. It’s a great way to improve SEO and ultimately build more traffic. I like the way you think.
Thanks Eric for sharing about this.I agree with you, adding a video into a blog post will help in boost up the traffic. I wonder any way to find out and compare the traffic drawn by the blog post and the traffic drawn by the video. If this comparison can be made, then I believe it will help to know whether we are using a correct video on our post
I think it all boils down to user experience. Whether or not traffic was drawn to your site by the video or not doesn’t matter so much to me. It’s all about creating a user experience that the reader wants more of. This makes them stay longer and click on more of your posts. This repeated process raises your rank and will thus build traffic. And with this increased traffic comes the opportunity for revenue. Thanks for your great insight!
Thank you for your post! Now I will know how to insert a video in my posts. By the way, what do you think about gifs? What power they have? Maybe you can even make a blog post about this I would love to read about them because I think they can make posts come to live!
You know that’s a pretty solid point. Adding images is a must when it comes to creating a good user experience on your website, and gifs are like a hybrid between images and video. It’s just a matter of finding good relevant gifs to use, as gif sites aren’t nearly as popular as image and video sites. Good insight. Thanks for the comment!
Hey Eric,
Thanks for posting this about how to embed YouTube vids into WordPress! I have a site where I have embedded other stuff, like google forms, my calendar, and even a Vimeo video, but not from YouTube yet. This is very helpful for when I get my YouTube channel set up! I definitely agree that video is the new trend!
Cheers,
Justin
A lot of people had asked me “how do I embed a video into a blog?” and so I decided to put this up. It’s so much easier than most think. Glad you enjoyed it. Thanks for the comment1
Thanks for the lesson. I find it helpful. I have been blogging for some time now, I think my website bounce rate if high at 77% and I need to improve it. Practicing what is in this training will sure help me.
However, Eric Cantu, I have a question apart from YouTube videos, do all videos have the option to embed?
Any yet another question suppose I am using a video from an Affiliate, where do you add your Affiliate ID?
Thank you. I am looking forward for your answers soon.
Hey Jonathan! Yeah 77% is a high bounce rate. There are several good ways to improve your bounce rate, including using the right blog post structure to engage your readers right away. Video can help lower that bounce rate by keeping eyes on the page longer.
Most all videos, like those from Vimeo, etc., have the option to embed. If you’re doing affiliate marketing, most of the time the affiliate id will be included in the video you’re embedding or you’ll be able to include it by clicking on a certain option on the page.
Great questions, Jonathan. Hope that helped!
This was just what I needed to read so thanks for this article! I have been thinking about putting youtube videos into my articles for a while and this has convinced me that I should really get on and do it, especially as it seems so simple.
Are there any restrictions on the videos too can use and do you have to reference any copyright etc?
Thanks
Louise
The best part about video is that the author of the video sets it’s usability when they upload it. By default they can all be shared, but if the author of the video doesn’t want it to be shared, then the share button will not be available and this code won’t be available to you. So feel free to share away! That’s what youtube is for so take full advantage of it!
Thanks, Louise!
Hi Eric,
I usually use Embed Responsively to help me post a responsive YouTube video. Sometimes the code from YouTube doesn’t work properly (responsive wise). The website is embedresponsively.com.
It is so easy. You just copy your video link and put it in the website and they will create a new code. Just like the CSS code from YouTube but this one will be responsive.
Have you ever try it?
I haven’t tried it myself. The reason that some Youtube videos end up not being responsive from mobile (video appears too large or is cut off) is due to the theme you’re using, not so much the video’s code. My theme is responsive and the youtube videos look fine on mobile so I haven’t needed to use it. But it’s a great idea if you notice your YouTube videos are cut off when you’re checking them out on mobile and you don’t want to change themes. Good point. Thanks for the comment!
Great post Eric,
I like to embed videos in my posts but wasn’t aware of how to do the spacing or centring. I really love the spacing idea, simple but very effective.
Great video too, you explain the process really well. I am going to jump onto my site now and work on the spacing. It looks so much better. I have wordpress and use Youtube so I will follow your video step by step. Sounds great. Thanks for a great post,
Kev
It really is easy once you see it done, isn’t it? Things that at first seem a bit intimidating like understanding internal links vs external links vs backlinks for example can be broken down and shown in a way that is easy to understand and I have to thank video for that. Glad you’re now going back and throwing some video into your posts. Keep it up! Thanks for the comment!
Hi Eric
You have made this so simple to do and I have been wondering about how to do this for ages. I didn’t realise how easy it was.
I have my own website but wasn’t sure if I was allowed to put a video on there.
Can you put any video from YouTube onto a personal website or have you got to own said video?
Cheers
Matthew
How’s it going, Matthew. You can use any video on YouTube. When you can use your own, it’s great, because if your reader clicks on the video to see more videos, you’re getting exposure to your YouTube content that way as well. And yes even if you use video by someone else, you’re really giving them free exposure too. So feel free to use any relevant YouTube video you like (especially if they’re mine) lol.
Thanks for the comment, Matthew!
I’ve seen another way to put a youtube video in a post in wordpress where you copy the url address of the youtube video, then go the post and click “add media” button, then click the “insert from url” button and in the empty field that opens, paste the url and save. I guess now that I think about it, it’s the same thing lol. Going to YouTube, copying some code or in this case a url, then going over to WordPress to paste it. Have you seen this method?
How are you doing, Daniel! There’s also an ultra simple way where you simply go to the text editor and in a line by itself you enter the url of the video and when you update the post, WordPress will have automatically put in the embed code for you. But this way I’m showing in the video here is the correct and simple way using the embed code.
Shortcuts are great, but when you see just how simple the actual steps are to embedding a youtube video into a WordPress blog post as shown above, it gives you that much more confidence moving forward 🙂 And yes I’d agree that the way you mentioned in your comment is a “shortcut” that uses the same amount of steps as the regular way, lol. Might as well do it right, right? Take care, Daniel!